At the festival in Portorož, LePub won Agency of the Year and Network of the Year, and four of its creative directors shared Creative Director of the Year for “The Pub That Refused to Die.” Heineken took the Brand Grand Prix and hasan & partners (Helsinki) was named Independent Agency of the Year. Juries handed out 14 Grand Prix from 187 shortlisted entries across 30 countries.
goldendrum.comPublicis Groupe reported €3.81bn in net revenue and 5% organic growth for the quarter, its 25th in a row ahead of the market, per Arthur Sadoun. The headline account: PepsiCo’s consolidated media business moved from Omnicom with no formal pitch, and LVMH’s APAC media followed the same route from WPP. Latin America was the fastest-growing region, up 23.8%.
campaignlive.comEffective immediately, Meta stopped running ads from ByteDance in the US, Canada, Japan, Indonesia, Thailand, Vietnam and Egypt. The rule also covers third-party campaigns that link to TikTok, so brands using Meta to push TikTok accounts, creator collabs or app installs need to review their setups. Meta’s argument: it won’t sell reach to a competitor trying to pull users off its apps.
campaignlive.comPosters across Brooklyn and Manhattan read “SEND NUDES” with a QR code. It leads to sendnudestoyourself.com, which asks women to photograph themselves and keep the pictures to spot changes over time. Self-initiated, with no client, and aimed at women under 50, where incidence is rising fastest. Stickers borrow dating-app openers like “You up?” Runs through October.
campaignlive.comAfter 43 years, the co-founder becomes chairman emeritus at the end of December. As a send-off, the agency launched GPT Rich: a phone line, (507) GPT-RICH, trained on decades of his interviews and voiced with ElevenLabs, that gives callers feedback on their work. In July he had publicly criticized the industry’s rush to AI.
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